The Resource Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves, Adam L. Penenberg
Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves, Adam L. Penenberg
Resource Information
The item Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves, Adam L. Penenberg represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Internet Archive - Open Library.This item is available to borrow from all library branches.
Resource Information
The item Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves, Adam L. Penenberg represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Internet Archive - Open Library.
This item is available to borrow from all library branches.
- Summary
- From Google to Facebook, the author delves into how a "viral loop," a situation where using a product means needing to share it with others, can make an online business a success
- Language
- eng
- Edition
- 1st ed.
- Extent
- 1 online resource (ix, 274 pages
- Contents
-
- An insanely viral scheme
- Viral president
- Tupperware and ponzi schemes--the original viral models
- The first online viral expansion loop
- The spreadable product as new business paradigm
- The perpetual viral advertisement
- When the audience decides what's good
- Viral video as marketing strategy (Psst. Pass in on ...)
- eBay and the viral growth conundrum
- PayPal : the first stackable network
- Flickr, YouTube, MySpace
- Tweaking the viral coefficient
- Viral clusters
- The search for a new ad unit
- Label
- Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves
- Title
- Viral loop
- Title remainder
- from Facebook to Twitter, how today's smartest businesses grow themselves
- Statement of responsibility
- Adam L. Penenberg
- Subject
-
- Web 2.0 -- Marketing
- Mund-zu-Mund-Werbung
- Business -- Computer network resources
- Viral marketing
- Social networking -- Economic aspects
- Marketing -- Web 2.0
- Produktempfehlung
- Social networking -- Intenet resources
- Viral Marketing
- Electronic commerce -- Marketing
- Business -- Internet resources
- Online social networks -- Economic aspects
- Language
- eng
- Summary
- From Google to Facebook, the author delves into how a "viral loop," a situation where using a product means needing to share it with others, can make an online business a success
- Cataloging source
- BTCTA
- http://library.link/vocab/creatorName
- Penenberg, Adam L
- Dewey number
-
- 303.48/33
- 303.48
- Illustrations
- illustrations
- Index
- index present
- LC call number
- HF5415.1265
- LC item number
- .P46 2009
- Literary form
- non fiction
- Nature of contents
-
- dictionaries
- bibliography
- http://library.link/vocab/subjectName
-
- Viral marketing
- Online social networks
- Electronic commerce
- Business
- Viral Marketing
- Produktempfehlung
- Mund-zu-Mund-Werbung
- Marketing
- Web 2.0
- Social networking
- Social networking
- Business
- Label
- Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves, Adam L. Penenberg
- Bibliography note
- Includes bibliographical references (pages 253-266) and index
- Carrier category
- volume
- Carrier category code
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
- txt
- Content type MARC source
- rdacontent
- Contents
- An insanely viral scheme -- Viral president -- Tupperware and ponzi schemes--the original viral models -- The first online viral expansion loop -- The spreadable product as new business paradigm -- The perpetual viral advertisement -- When the audience decides what's good -- Viral video as marketing strategy (Psst. Pass in on ...) -- eBay and the viral growth conundrum -- PayPal : the first stackable network -- Flickr, YouTube, MySpace -- Tweaking the viral coefficient -- Viral clusters -- The search for a new ad unit
- Edition
- 1st ed.
- Extent
- 1 online resource (ix, 274 pages
- Form of item
- online
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
- n
- Other physical details
- illustrations)
- Specific material designation
- remote
- System control number
- (OCoLC)1035687443
- Label
- Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves, Adam L. Penenberg
- Bibliography note
- Includes bibliographical references (pages 253-266) and index
- Carrier category
- volume
- Carrier category code
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
- txt
- Content type MARC source
- rdacontent
- Contents
- An insanely viral scheme -- Viral president -- Tupperware and ponzi schemes--the original viral models -- The first online viral expansion loop -- The spreadable product as new business paradigm -- The perpetual viral advertisement -- When the audience decides what's good -- Viral video as marketing strategy (Psst. Pass in on ...) -- eBay and the viral growth conundrum -- PayPal : the first stackable network -- Flickr, YouTube, MySpace -- Tweaking the viral coefficient -- Viral clusters -- The search for a new ad unit
- Edition
- 1st ed.
- Extent
- 1 online resource (ix, 274 pages
- Form of item
- online
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
- n
- Other physical details
- illustrations)
- Specific material designation
- remote
- System control number
- (OCoLC)1035687443
Subject
- Business -- Computer network resources
- Business -- Internet resources
- Electronic commerce -- Marketing
- Marketing -- Web 2.0
- Mund-zu-Mund-Werbung
- Online social networks -- Economic aspects
- Produktempfehlung
- Social networking -- Economic aspects
- Social networking -- Intenet resources
- Viral Marketing
- Viral marketing
- Web 2.0 -- Marketing
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.archive.org/portal/Viral-loop--from-Facebook-to-Twitter-how/FaR8tdYAAbg/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.archive.org/portal/Viral-loop--from-Facebook-to-Twitter-how/FaR8tdYAAbg/">Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves, Adam L. Penenberg</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.archive.org/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.archive.org/">Internet Archive - Open Library</a></span></span></span></span></div>
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.archive.org/portal/Viral-loop--from-Facebook-to-Twitter-how/FaR8tdYAAbg/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.archive.org/portal/Viral-loop--from-Facebook-to-Twitter-how/FaR8tdYAAbg/">Viral loop : from Facebook to Twitter, how today's smartest businesses grow themselves, Adam L. Penenberg</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.archive.org/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.archive.org/">Internet Archive - Open Library</a></span></span></span></span></div>