The Resource Net success : 24 leaders in Web commerce show you how to put the Internet to work for your business, [edited by] Christina Ford Haylock, Len Muscarella with Ron Schultz

Net success : 24 leaders in Web commerce show you how to put the Internet to work for your business, [edited by] Christina Ford Haylock, Len Muscarella with Ron Schultz

Label
Net success : 24 leaders in Web commerce show you how to put the Internet to work for your business
Title
Net success
Title remainder
24 leaders in Web commerce show you how to put the Internet to work for your business
Statement of responsibility
[edited by] Christina Ford Haylock, Len Muscarella with Ron Schultz
Contributor
Subject
Language
eng
Summary
Covers electronic commerce, Internet advertising, virtual communities, on-line merchandizing, and intranets
Cataloging source
DLC
Dewey number
658/.054678
Illustrations
illustrations
Index
index present
LC call number
HD30.37
LC item number
.N477 1999
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1951-
http://library.link/vocab/relatedWorkOrContributorName
  • Haylock, Christina Ford
  • Muscarella, Len
  • Schultz, Ron
http://library.link/vocab/subjectName
  • Business enterprises
  • Internet
  • Electronic commerce
  • Internet marketing
  • Business information services
  • International trade
  • Business
  • Entreprises
  • Internet
  • Commerce électronique
  • Marketing sur Internet
  • Affaires
  • Commerce international
  • Succès dans les affaires
  • E-commerce
  • Internet
  • Marketing sur Internet
  • Commerce électronique
  • Entreprises
  • Commerce international
  • Business enterprises
  • Business information services
  • Electronic commerce
  • International trade
  • Internet
  • Internet marketing
Label
Net success : 24 leaders in Web commerce show you how to put the Internet to work for your business, [edited by] Christina Ford Haylock, Len Muscarella with Ron Schultz
Link
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Contents
  • Internet advertising
  • Paul Lewis and Leslie Laredo
  • Internet direct marketing
  • J. Brent Wilkey and Regina Brady
  • Corporate communications and public affairs : using the Internet to communicate ideas
  • Sam Simon and Link Hoewing
  • E-commerce and merchandising
  • Elaine Rubin and Lauren Freedman
  • The Internet and the law : putting your business online, not on the line
  • William Burrington and Edwin Lavergne
  • Making sense of the Internet
  • Using intranets and extranets to gain advantage
  • Jim Pisz
  • Business-to-business commerce : the Internet evolution
  • Hilary Bryn Thomas
  • Banking : the biggest risk is to do nothing
  • William M. Randle and Jeffrey Kutler
  • Brokerage service : perspectives from a decade in online's most mature segment
  • K. Blake Darcy
  • Publishing : serving the new consumers
  • Eric Hippeau
  • Christina Ford Haylock and Len Muscarella
  • Health care : operating in the third dimension
  • Bob Pringle
  • Travel : the comeback of the travel agent
  • Andrew O. McKee
  • Seven societal trends driving consumer interest in the Internet and E-commerce
  • Madelyn Hochstein
  • The action-oriented design imperative
  • Harley Manning
  • Virtual communities
  • Richard P. Adler and Anthony J. Christopher
Extent
1 online resource (xvi, 320 pages
Form of item
online
Other physical details
illustrations)
Specific material designation
remote
System control number
(OCoLC)1035922809
Label
Net success : 24 leaders in Web commerce show you how to put the Internet to work for your business, [edited by] Christina Ford Haylock, Len Muscarella with Ron Schultz
Link
Publication
Bibliography note
Includes bibliographical references and index
Contents
  • Internet advertising
  • Paul Lewis and Leslie Laredo
  • Internet direct marketing
  • J. Brent Wilkey and Regina Brady
  • Corporate communications and public affairs : using the Internet to communicate ideas
  • Sam Simon and Link Hoewing
  • E-commerce and merchandising
  • Elaine Rubin and Lauren Freedman
  • The Internet and the law : putting your business online, not on the line
  • William Burrington and Edwin Lavergne
  • Making sense of the Internet
  • Using intranets and extranets to gain advantage
  • Jim Pisz
  • Business-to-business commerce : the Internet evolution
  • Hilary Bryn Thomas
  • Banking : the biggest risk is to do nothing
  • William M. Randle and Jeffrey Kutler
  • Brokerage service : perspectives from a decade in online's most mature segment
  • K. Blake Darcy
  • Publishing : serving the new consumers
  • Eric Hippeau
  • Christina Ford Haylock and Len Muscarella
  • Health care : operating in the third dimension
  • Bob Pringle
  • Travel : the comeback of the travel agent
  • Andrew O. McKee
  • Seven societal trends driving consumer interest in the Internet and E-commerce
  • Madelyn Hochstein
  • The action-oriented design imperative
  • Harley Manning
  • Virtual communities
  • Richard P. Adler and Anthony J. Christopher
Extent
1 online resource (xvi, 320 pages
Form of item
online
Other physical details
illustrations)
Specific material designation
remote
System control number
(OCoLC)1035922809

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