The Resource Internet marketing for dummies, by Frank Catalano and Bud Smith

Internet marketing for dummies, by Frank Catalano and Bud Smith

Label
Internet marketing for dummies
Title
Internet marketing for dummies
Statement of responsibility
by Frank Catalano and Bud Smith
Creator
Contributor
Subject
Genre
Language
eng
Member of
Cataloging source
DLC
http://library.link/vocab/creatorName
Catalano, Frank
Dewey number
658.8/4
Illustrations
illustrations
Index
index present
LC call number
  • TK5105.888
  • HF5415.1265
LC item number
  • .C38 2001
  • .C28 2001x
Literary form
non fiction
Nature of contents
  • dictionaries
  • handbooks
http://library.link/vocab/relatedWorkOrContributorName
Smith, Bud E
Series statement
--For dummies
http://library.link/vocab/subjectName
  • Web sites
  • Internet advertising
  • Internet marketing
  • Internet advertising
  • Internet marketing
  • Web sites
Label
Internet marketing for dummies, by Frank Catalano and Bud Smith
Link
Instantiates
Publication
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Part I: Getting started with Internet marketing -- Getting net-savvy -- Market size matters -- Your Internet marketing plan -- Mastering your domain -- Part II: Marketing on the World Wide Web -- Planning a business web site -- Creating a basic web site -- Marketing on your web site -- Getting the most out of your web site -- Part III: Marketing with e-mail -- E-mail marketing 101 -- E-mail by the pallet -- Building community with e-mail lists -- Part IV: Even more Internet marketing -- Speaking up with discussion groups and chat -- Controlling the message with Internet advertising -- Spreading the word with Internet PR -- Part V: The part of tens -- Ten advantages of Internet marketing -- Ten disadvantages of Internet marketing -- Ten offline marketing resources -- The Internet marketing for dummies Internet directory
Edition
1st ed.
Extent
1 online resource (xx, 317 pages
Form of item
online
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations)
Specific material designation
remote
System control number
(OCoLC)1035655120
Label
Internet marketing for dummies, by Frank Catalano and Bud Smith
Link
Publication
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Part I: Getting started with Internet marketing -- Getting net-savvy -- Market size matters -- Your Internet marketing plan -- Mastering your domain -- Part II: Marketing on the World Wide Web -- Planning a business web site -- Creating a basic web site -- Marketing on your web site -- Getting the most out of your web site -- Part III: Marketing with e-mail -- E-mail marketing 101 -- E-mail by the pallet -- Building community with e-mail lists -- Part IV: Even more Internet marketing -- Speaking up with discussion groups and chat -- Controlling the message with Internet advertising -- Spreading the word with Internet PR -- Part V: The part of tens -- Ten advantages of Internet marketing -- Ten disadvantages of Internet marketing -- Ten offline marketing resources -- The Internet marketing for dummies Internet directory
Edition
1st ed.
Extent
1 online resource (xx, 317 pages
Form of item
online
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations)
Specific material designation
remote
System control number
(OCoLC)1035655120

Library Locations

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